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Latest — 10 Jun 2025

Customer Service Still Sells: How Support Experience Shapes Brand Loyalty

Customer service is often the forgotten pillar of e-commerce. We focus on user journeys, product recommendations and conversion rates - but forget that one poor support experience can undo all of that. Two recent online purchases reminded me how much customer service still influences trust and retention, often more than

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AI in Daily Business: Why It’s Your Bionic Arm, Not Your Replacement

You can’t scroll three swipes without bumping into AI hype. From synthetic songwriters to automated recipe generators, it seems every industry is having its AI moment. But while the conversation is often futuristic, the real question for most business leaders is far more grounded: how do I use AI

The Invisible Unsubscribe Problem - Why You Need Double-Unsubscribe Protection in Your Email Marketing

Have you ever wondered why your email unsubscribe rates seem higher than expected? The culprit might be something you've never considered: Outlook's automatic link checking. When subscribers using Microsoft Outlook receive your carefully crafted emails, something happens behind the scenes. Outlook's security features scan

Seamless Wi-Fi: Creating On-Demand Passpoint Profiles and the Challenge of Frictionless Connectivity

Imagine downloading a mobile app that promises to connect you to Wi-Fi networks automatically, only to find yourself manually entering credentials at every hotspot. This common frustration highlights why Passpoint technology has become increasingly important. Passpoint (also known as Hotspot 2.0) allows devices to connect to trusted Wi-Fi networks

Resolving Assembly Binding Errors After Sitefinity Upgrade

We recently upgraded one of our Sitefinity installations from version 14.4.8144 to 14.4.8146. While the upgrade itself was relatively straightforward, we encountered an unexpected issue when a team member tried to clone and run the project. The Problem When Josh attempted to run the freshly cloned

From MVP to MLP: The Evolution of Product Development Strategy

The Shift from 'Viable' to 'Lovable' At TSD, we've been advocates of the Minimum Viable Product (MVP) approach for over 15 years. This methodology has served our clients well, enabling them to balance initial investment against concept validation. However, we've recently been

Why Retailers Should Support Post-Purchase Order Amendments

A Missed Opportunity in E-commerce I recently had an experience that got me thinking about a significant missed opportunity for online retailers. Minutes after placing a substantial order that qualified for free shipping, I realized I'd forgotten an essential item. When I went to add it, I discovered

The Human Touch in E-commerce: Why "No-Reply" Emails Are Hurting Your E-Commerce Brand - And What We Recommend Instead

In the increasingly digital world of e-commerce, it's easy to forget that behind every transaction is a human customer seeking not just products, but also connection and reassurance. As the CEO of TSD, a company dedicated to helping retailers excel in the digital marketplace, I've observed

What’s Involved in Launching an E-commerce Website in 2025?

Launching an e-commerce website in 2025 offers exciting opportunities, but it also comes with an evolving list of moving parts. From platform selection to fulfilment and third-party integrations, getting from idea to order requires more than just a shopping cart. At TSD, we’ve partnered with brands across the UK,

Beware Duplicate Custom View File Conflicts in Sitefinity

When working with Sitefinity CMS, custom view files for form elements can be a powerful way to tailor your user experience. However, we recently encountered an issue with duplicate custom view files that caused SiteSync to fail. This post shares our experience and provides guidance to help you avoid similar