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Tim Gaunt

The Invisible Unsubscribe Problem - Why You Need Double-Unsubscribe Protection in Your Email Marketing

Have you ever wondered why your email unsubscribe rates seem higher than expected? The culprit might be something you've never considered: Outlook's automatic link checking. When subscribers using Microsoft Outlook receive your carefully crafted emails, something happens behind the scenes. Outlook's security features scan

From MVP to MLP: The Evolution of Product Development Strategy

The Shift from 'Viable' to 'Lovable' At TSD, we've been advocates of the Minimum Viable Product (MVP) approach for over 15 years. This methodology has served our clients well, enabling them to balance initial investment against concept validation. However, we've recently been

Why Retailers Should Support Post-Purchase Order Amendments

A Missed Opportunity in E-commerce I recently had an experience that got me thinking about a significant missed opportunity for online retailers. Minutes after placing a substantial order that qualified for free shipping, I realized I'd forgotten an essential item. When I went to add it, I discovered

The Human Touch in E-commerce: Why "No-Reply" Emails Are Hurting Your E-Commerce Brand - And What We Recommend Instead

In the increasingly digital world of e-commerce, it's easy to forget that behind every transaction is a human customer seeking not just products, but also connection and reassurance. As the CEO of TSD, a company dedicated to helping retailers excel in the digital marketplace, I've observed

What’s Involved in Launching an E-commerce Website in 2025?

Launching an e-commerce website in 2025 offers exciting opportunities, but it also comes with an evolving list of moving parts. From platform selection to fulfilment and third-party integrations, getting from idea to order requires more than just a shopping cart. At TSD, we’ve partnered with brands across the UK,

Search every page in Umbraco for a string

As part of a rebrand, a customer had changed their email address in Umbraco and although it was instantly reflected on the website (yay for CMSs!), they wanted us to double check that the old email address had been completely removed. Although we can't remove it from the

Beyond Titles: Reimagining Introductions in Professional Meetings

In a recent workshop, I found myself in a room with the full C-suite of executives and their teams. As we went around the table for introductions, I noticed something that felt oddly outdated: "I'm John, the CFO." "I'm Sarah, the CMO."

An invalid parameter or option was specified for procedure 'sys.sp_change_users_login'.

Today, we encountered a new issue that we had not seen before. When trying to update a database's logins after restoring it from prod, the usual stored procedure we run (sys.sp_change_users_login) didn't seem to function as we would expect. EXEC sp_change_

The Ultimate AI-Powered Video Generation Guide: From Text to Talking Avatars in Minutes

Embarking on the journey of AI-driven video generation can feel like stepping into a sci-fi novel. But with the right tools and a sprinkle of guidance, you’ll be crafting compelling content faster than you can say “artificial intelligence.” Let’s face it—creating high-quality video content is a headache.

The Real Cost of Building and Running an Efficient Engineering Team

When businesses consider internalising their development efforts—whether through a self-managed offshore partner or by creating a dedicated internal team to replace an external software partner—it’s tempting to focus on the apparent cost savings of hiring a few skilled engineers. After all, the promise of reduced expenses and